Month: November 2016

What to Look for in an Email Marketing Service

download-62The data is clear: Email marketing works.

  • 80% of marketers believe email is the core of their business
  • More than 40% of people who received a promotional email made a purchase based on that engagement
  • Email marketing has an estimated return on investment (ROI) of 3,800%
  • For every $1 dollar invested in email marketing, organizations realize a return of $44
  • Approximately 56% of all emails are opened on mobile devices

Continue reading “What to Look for in an Email Marketing Service”